Trella Store

Trella: Financials Dashboard

Web
Financials
Dashboard

Reimagining The Financial Management Experience

Putting the power in the hands of our shippers through a sleek and intuitive financial tracking dashboard that aims for efficiency and transparency.

From real-time invoice updates to seamless balance tracking, every aspect of the dashboard is designed to empower customers and elevate their shipping experience.

context

Trella is a trucking marketplace that removes the trucking hassle by connecting shippers with qualified carriers to move and manage loads seamlessly.

MY ROLE

I led the the research, conceptualization and design.

THE PROBLEM

When it comes to managing financials such as following up on invoice payments or seeking updated balances, communication between internal teams and shippers is scattered across multiple channels, including phone calls, WhatsApp messages, and emails.

This fragmented approach not only leads to inefficiencies, errors and delays but also hinders transparency.

research & discovery

Extensive research and discovery were conducted to gain a deep understanding of shippers needs, pain points, and preferences when it came to invoicing. This involved analyzing recent NPS data, conducting user interviews, and studying existing invoice and payment management tools.

We focused on invoicing and payment, because we knew tracking was very inefficient. However, one of the significant pain points identified during the user interviews was the reliance on calling an account manager to obtain an updated account balance. Where both parties frequently stumbled upon discrepancies, which led to a cycle of back-and-forth phone calls to settle dues.

This highlighted the opportunity to offer a more efficient and user-friendly solution that would provide shippers with real-time access to their account balance without the need for direct communication with Trella staff, as well as the ability to track invoices and payments.

the SOLUTION

A centralized dashboard where shippers can track their invoices, payments and balance.

Balance
Total
Overdue
Details
TOTAL
1,500,000
OVERDUE
500,000
10M
7M
5M
2M
0
800,000
Tooltip Pointer
1,600,000
Tooltip Pointer
800,000
Tooltip Pointer
2,400,000
Tooltip Pointer
400,000
Tooltip Pointer
800,000
Tooltip Pointer
800,000
Tooltip Pointer
2,400,000
Tooltip Pointer
1,600,000
Tooltip Pointer
1,600,000
Tooltip Pointer
800,000
Tooltip Pointer
1,600,000
Tooltip Pointer
2,400,000
Tooltip Pointer
800,000
Tooltip Pointer
800,000
Tooltip Pointer
2,000,000
Tooltip Pointer
400,000
Tooltip Pointer
1,600,000
Tooltip Pointer
800,000
Tooltip Pointer
800,000
Tooltip Pointer
1,200,000
Tooltip Pointer
1,600,000
Tooltip Pointer
800,000
Tooltip Pointer
800,000
Tooltip Pointer
J
F
M
A
M
J
J
A
S
O
N
D
Balance Card
Balance
Tracking payment trends
Visualizing the total and overdue shipper balances for each month over the past year, to provide a clear snapshot of users' financial status. Shippers can track trends and make informed decisions to streamline their payment processes effectively.
Conversion Rate
As of December 2022, the store's conversion rate stands at 6.5%.
Aging
A Detailed Balance Breakdown
A comprehensive view of shippers' balance, categorized into different aging brackets.

Providing shippers with a clear understanding of their outstanding payments to help them to prioritize and manage invoices efficiently.
Aging Balance
Details
0 - 7 Days
3,000,000
7 - 15 Days
1,800,000
15 - 30 Days
700,000
30 - 45 Days
4,800,000
45 - 60 Days
2,400,000
60 - 90 Days
1,200,000
90+ Days
3,700,000
Aging Balance
Credit Limit
Details
500,000
remaining
Healthy
Credit Limit
Credit Limit
Striving for optimal credit health
Through a simple and intuitive progress bar, users can quickly assess whether their credit limit is at a healthy level or not, empowering them to make informed decisions regarding their shipping operations.
Invoices
Simplifying invoice Management
A clear list of recent invoices, conveniently separated into three tabs: current, overdue, and paid.

By displaying essential details such as the due amount and issue date, shippers can easily track their invoices.
Recent Invoices
Sell All
34538-02-24TR
Feb 14, 2024
1,200,000
34239-02-24TR
Feb 6, 2024
800,000
33444-01-24TR
Jan 3, 2024
200,000
32650-12-23TR
Dec 7, 2023
2,100,000
32505-12-23TR
Dec 3, 2023
120,000
32379-11-23TR
Feb 1, 2024
250,000
31995-11-23TR
Jan 15, 2024
1,100,000
31883-11-23TR
Jan 2, 2024
900,000
31129-10-23TR
Dec 20, 2023
1,500,000
30382-09-23TR
Dec 12, 2023
400,000
29414-08-23TR
Feb 1, 2024
200,000
28602-07-23TR
Jan 22, 2024
600,000
28600-07-23TR
Jan 14, 2024
450,000
28599-07-23TR
Jan 1, 2023
1,000,000
27796-06-23TR
Dec 25, 2023
720,000
Recent Invoices
Recent Payments
Sell All
FT24039DY0NW
Feb 6, 2024
250,000
FT24032QWZ8M
Feb 1, 2024
900,000
FT24011Z2B0Y
Jan 11, 2024
1,100,000
FT2400498PF8
Jan 4, 2024
400,000
FT233375D52P
Dec 14, 2023
1,500,000
FT23123C9HFV
Feb 2, 2024
300,000
FT23099TTMB8
Feb 1, 2024
1,000,000
FT23094BNPVG
Jan 5, 2024
800,000
FT23072FWS0J
Jan 1, 2024
500,000
FT23047RCDDF
Dec 25, 2023
1,200,000
FT23045YGZRT
Feb 4, 2024
100,000
FT230153W69G
Feb 1, 2024
700,000
FT23010B2QGV
Jan 14, 2024
400,000
FT24039DY0NW
Jan 7, 2024
1,000,000
FT24032QWZ8M
Dec 14, 2023
1,300,000
Recent Payments
Payments
Recent Transactions with Clarity and Ease
Providing essential payment details, categorized by payment type to enable an effortless payment history tracking experience.
Payments Summary
A Monthly Payments Breakdown
A detailed overview of monthly payments, broken down into three categories: direct, post-dated, and remaining payments.

By providing this comprehensive summary, shippers gain valuable insights into their payment trends and outstanding balances, empowering them to manage their finances effectively
Payments Summary
January
Payment Summary Graph
PAID
1,500,000
PAID
1,500,000
Pie ChartPie ChartPie Chart
DIRECT
1,000,000
POST-DATED
500,000
Remaining
REMAINING
1,000,000
Payments Summary Card

impact

work in progress
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